Adidas’ new metaverse avatar platform, the Ozworld Experience, will enable users to create their animated characters which will be able to try and purchase sneakers from the Adidas collection digitally. 🎫
The innovative platform will launch to the public on April 8 via its official website. Furthermore, adiClub Members and Adidas NFT holders will be granted exclusive early access via a unique URL, along with the first batch of avatars launching on April 28.
Every user will be able to download their online avatar and use it as stickers and GIFs across social media channels. “Championing new possibilities to create, collaborate, and belong, the Ozworld platform launch is the next bold step in Adidas Originals’ ambition to create a truly open and optimistic Metaverse for all.” Adidas states.
