Krafton is the parent company of Bluehole (PUBG developers) announced it will redirect some of its activities toward developing NFT and metaverse-related projects.
According to a report from News.bitcoin.com
The company says it has acquired equity in two companies, Seoul Auction Blue and Xbyblue, that will enable Krafton to offer non-fungible tokens (NFTs) related to its intellectual property (IP). The company also partnered with Naver Z for this same purpose.
CEO of Krafton, stated:
"Through partnerships with innovative companies like Seoul [Auction] Blue, we’re confident we can combine our research and our partner’s expertise to offer new experiences that global users will find fun and engaging."